Sales & Marketing Head at a Leading Plastics & Household Products Company – Dar es Salaam, Tanzania

A leading organisation operating in Tanzania’s plastics and household products sector is seeking an experienced Sales & Marketing Head to lead commercial growth, strengthen market presence and expand the company’s customer and distribution networks.

This is a senior leadership opportunity for a commercially focused professional with extensive experience in the East African market. The successful candidate will develop and execute sales and marketing strategies across business-to-business and consumer channels, build high-performing teams and strengthen relationships with distributors, retailers and institutional customers.

The position offers significant exposure to Tanzania’s growing manufacturing and consumer products market. Candidates with strong commercial leadership, channel development and market expansion experience are encouraged to apply.

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Key Responsibilities

• Develop and execute the organisation’s sales and marketing strategy in line with business growth objectives.
• Lead revenue growth across business-to-business and consumer market segments.
• Identify new business opportunities, customer segments and routes to market.
• Expand and strengthen distributor, dealer, retailer and institutional customer networks.
• Develop effective channel strategies for plastics and household products.
• Lead market-entry and regional expansion initiatives across Tanzania and East Africa.
• Build and maintain strategic relationships with key customers and commercial partners.
• Establish sales targets, performance indicators and territory plans for the commercial team.
• Monitor sales performance, customer demand, competitor activity and market trends.
• Use market intelligence and customer insights to support pricing, product and promotional decisions.
• Lead commercial negotiations with distributors, retailers and major customers.
• Improve customer acquisition, retention and account development.
• Coordinate sales, marketing, operations and supply-chain teams to support product availability and customer service.
• Develop marketing campaigns that strengthen brand awareness and market penetration.
• Recruit, coach and manage a high-performing sales and marketing team.
• Prepare accurate sales forecasts, performance reports and commercial recommendations for senior management.
• Ensure commercial activities comply with company policies and applicable Tanzanian regulations.

Qualifications & Experience

• Bachelor’s degree in Marketing, Business Administration, Commerce or a related discipline.
• A postgraduate business or marketing qualification will be an advantage.
• Minimum of 10 years’ progressive experience in sales, marketing, business development or commercial management.
• Demonstrated experience leading a sales and marketing function at a senior management level.
• Proven commercial experience within Tanzania or the wider East African market.
• Experience in plastics, household products, fast-moving consumer goods, manufacturing, distribution or a related sector is preferred.
• Strong understanding of business-to-business and consumer sales models.
• Demonstrated experience building distribution channels and entering new markets.
• Fluent spoken and written Swahili.
• Strong professional English communication skills.
• Applicants must have, or be eligible to obtain, the appropriate authorisation to work in Tanzania.

Skills & Competencies

• Sales strategy and commercial planning
• Business development and market expansion
• Business-to-business and consumer sales
• Distributor and channel development
• Key account and customer relationship management
• Market research and competitive analysis
• Pricing and negotiation
• Revenue forecasting and performance reporting
• Brand and marketing strategy
• Team leadership and performance management
• Strategic decision-making
• Cross-functional collaboration
• Strong presentation and communication skills
• Results-driven commercial leadership

Why Join This Organization?

• Take ownership of the commercial growth strategy for an established organisation.
• Lead sales and marketing operations in Tanzania’s growing manufacturing and consumer goods market.
• Gain valuable exposure to regional customers, distributors and commercial partners.
• Build and develop a high-performing commercial team.
• Influence market expansion, channel strategy and brand positioning.
• Work closely with senior leadership on revenue growth and business development priorities.
• Access opportunities for professional development and broader regional leadership exposure.
• Deliver measurable impact across revenue, market share, customer growth and distribution coverage.

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Application Details

Interested candidates should submit:

• An updated curriculum vitae
• A brief cover letter explaining their suitability for the position
• Details of relevant commercial leadership achievements
• Current location and availability
• Contact information for professional referees, if requested during the recruitment process

Application method: To be confirmed by the employer
Application deadline: To be confirmed by the employer
Employment type: Full-time, senior management position
Location: Dar es Salaam, Tanzania

Only shortlisted candidates will be contacted. Candidates should not pay any fee to apply for this vacancy.